Landing Pages That Convert
Your website's landing pages are critical conversion points where visitors make the decision to become leads or customers. At G-Force Media Services, we specialise in creating scientifically designed, conversion-optimised landing pages that deliver exceptional results.
With 15 years of experience creating high-performance landing pages for businesses across Preston and the UK, we combine proven conversion principles with modern design to create pages that not only look professional but also systematically guide visitors toward taking action.
Higher conversion rates than industry averages
Average page load time (industry avg: 8.3s)
Mobile responsive and optimised
Why Dedicated Landing Pages Matter
Standard Website Pages:
- Multiple navigation options distract visitors
- Competing calls-to-action reduce conversion
- Not tailored to specific campaign messaging
- Cannot be easily A/B tested for optimisation
Custom Landing Pages:
- Single-focused with one clear action to take
- Perfectly aligned with ad messaging
- Designed for specific audience segments
- Continuously tested and optimised for conversions
Our Landing Page Design Approach
Conversion-Focused Design
Every element on our landing pages has one purpose: to guide visitors toward conversion. From strategic headline placement to psychological colour principles, we design with conversion science in mind.
Mobile-First Development
With over 60% of UK web traffic coming from mobile devices, we build landing pages with mobile users as the priority. Our responsive designs ensure perfect functionality across all device sizes.
Speed Optimisation
Page speed directly impacts conversion rates. Our landing pages are built with performance in mind, featuring optimised images, minimal HTTP requests, and efficient code to ensure lightning-fast loading.
A/B Testing Framework
We build our landing pages with testing capabilities from the start. This allows us to continuously run experiments on headlines, imagery, form fields, and CTAs to incrementally improve conversion rates.
Landing Page Solutions We Offer
We create custom landing pages for various business objectives, each designed with specific conversion goals in mind.
Lead Generation Pages
Optimised to capture prospect information through strategically designed forms. Ideal for businesses looking to build their contact database for nurturing campaigns.
E-commerce Product Pages
Designed to showcase products with compelling visuals, persuasive copy, and frictionless purchase paths. Features trust indicators and urgency elements to drive sales.
Event Registration Pages
Focused on driving registrations for webinars, workshops, or in-person events. Features countdown timers, speaker highlights, and streamlined registration forms.
Service Quote Pages
Designed for service businesses to capture detailed project requirements. Features multi-step forms, interactive calculators, and social proof elements to build trust.
Landing Page Success Story
Manchester Home Services Business
Needed to generate more quality leads from Google Ads
Before
After
The Challenge
A Manchester-based home services business was running Google Ads to generate leads, but sending traffic to their general website pages. Their conversion rate was a disappointing 2.1%, and the leads they did receive were often unqualified or incomplete.
Our Landing Page Solution
- Created dedicated landing pages for each service type, matching the exact ad messaging
- Implemented a streamlined form with only the essential fields and progressive disclosure
- Added social proof with neighbourhood-specific testimonials and trust badges
The Results
The conversion rate jumped to 8.7% within the first month—a 314% improvement. More importantly, the quality of leads improved significantly, with a 47% increase in leads that converted to paying customers. The landing pages paid for themselves within 3 weeks through increased business.
Landing Pages for Preston Businesses
As a Preston-based agency, we understand the local market and what resonates with Lancashire audiences. Our landing pages are tailored to connect with local customers while maintaining professional standards.
Whether you're targeting customers in Preston, Lancashire, or throughout the UK, we create landing pages that speak directly to your ideal customer and their specific needs.
- Local imagery and references that resonate with your audience
- Regional trust signals that build immediate credibility
- Language and messaging tailored to your specific market
The Lancashire Advantage
Working with a local Preston agency gives you the benefit of face-to-face meetings, local market insights, and a true understanding of your business challenges.
Our 15 years of experience across various Lancashire industries means we understand what works for businesses like yours, allowing us to create landing pages that truly connect with your audience.
Preston Expertise, UK-Wide Service
Supporting businesses across Lancashire and the UK
Frequently Asked Questions
How long does it take to build a custom landing page?
We typically deliver custom landing pages within 7-10 business days from approval of the design concept. For more complex pages with advanced functionality or multiple variants for A/B testing, the timeline may extend to 2-3 weeks. We also offer expedited options for urgent campaign launches, with turnaround times as quick as 3-5 business days.
Will my landing page work with my existing website?
Yes, we design landing pages that can either integrate seamlessly with your existing website or function as standalone pages. We can match your brand's visual identity whilst implementing conversion-optimised elements. For integration, we can either build the page on your current platform or provide the necessary files for your developer to implement. Either way, we ensure a cohesive user experience that maintains your brand integrity.
Do you handle the hosting and maintenance of landing pages?
Yes, we offer comprehensive hosting and maintenance services for all landing pages we create. Our hosting infrastructure is optimised for speed and reliability, with 99.9% uptime guarantees. The maintenance package includes regular security updates, performance optimisation, content updates when needed, and monthly analytics reporting. This allows you to focus on your business whilst we ensure your landing pages remain effective and secure.
How do you measure the success of a landing page?
We measure landing page success through multiple key performance indicators (KPIs) that align with your business objectives. For lead generation pages, we track conversion rates, form completion rates, cost per lead, and lead quality metrics. For e-commerce pages, we monitor conversion rates, average order value, and revenue per visitor. All landing pages include comprehensive analytics setup, heat mapping to understand user behaviour, and regular reporting that provides actionable insights for continuous improvement.
What makes your landing pages better for local Preston businesses?
Our landing pages excel for Preston businesses because we combine local market knowledge with conversion expertise. We understand the specific preferences, pain points, and trust signals that resonate with Lancashire audiences. We incorporate local imagery, testimonials from nearby customers, and region-specific language that builds immediate rapport. Additionally, our pages are optimised for local SEO, helping you rank better for Preston-based searches. This localised approach typically results in 30-40% higher conversion rates compared to generic landing pages.
Ready to Transform Your Conversions?
Let's create high-performing landing pages that turn your visitors into valuable leads and customers.
Request Your Custom Landing PageNo obligation consultation to discuss your specific landing page needs.